CONSULTING

MIB


Results beyond expectations.

THE CHALLENGE

MIB is a Córdoba-based human resources consulting firm that found in Cinergia an ally to design and implement a strategic plan that could expand their business domestically as well as internationally.

OUR SOLUTION

After taking an in-depth look into its services, field and strengths, we built a new and comprehensive brand identity.

Solución

Estudiamos su cultura, sus productos, su rubro y sus potencialidades, y en base a esto, construimos una nueva y completa identidad de marca.

REBRANDING

Starting from a new communications style, we redesigned their logo and renewed all of the brand’s graphic communication. We summarized this new identity in a handbook for the brand.

MANIFESTO

We are what’s there.

when change is the rule, and adapting is essential, we accompany. We provide tools in order to look through new eyes.

We are experience.

From there we venture towards the future. What are the limits of what’s possible? We look into this changing world as a world full of possibilities.

We are experts in listening.

We make questions that have no answers and we look for the answers together. Because our work is collaborative. We extract what’s simple from chaos, we inspire and manage change.

We’re humans.

Along with our clients we create relations that last a lifetime. Because we care about people. And we constantly search. We look for ways to make limits become turning points, to become transitions. When reaching a blind spot, we want to be able to open doors. We are in constant movement.

We are creative.

We work so we can add value and we add value so we can expand the limits of what’s possible.

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WEB DEVELOPMENT AND DIGITAL MARKETING

We translated this new identity into the design and programming of a new website in three languages: spanish, english and portuguese, and we implemented a digital marketing strategy to position the brand, with the production of a series of content for social media.